The M+ Signal
What AI & tech news mean for marketers
Every week, the marketing world is flooded with 'breaking' updates. Rarely do we stop to ask what they actually change.
The M+ Signal reveals the underlying mechanics of those shifts.
We use the Metanoia lens to translate the noise into actionable strategy.
Subscribe to get the clarity you need to make your next move.
Big firms are now packaging AI for your business.
Big firms are now packaging AI for your business. The cracks are showing.
Meta is letting outside AIs read your ad data.
The plumbing under your campaigns is being rebuilt.
Your AI tool bill is rising.
Your AI tool bill is rising. Your audience is taking the wheel.
Your creative stack is being rebuilt in front of you.
Your creative stack is being rebuilt in front of you.
Your content tools are crossing into strategy.
Your content tools are crossing into strategy. Do you have a policy for that?
Your AI tools may not be as solid as they look.
The AI tools your team relies on may not be as solid as they look.
Your AI investments are live.
Your AI investments are live. That does not mean they are working.
Your marketing tools just changed. Nobody asked.
Your marketing tools just changed. Nobody asked.
LinkedIn just rebuilt how it decides who sees your content.
LinkedIn just rebuilt its algorithm.
Most AI tools your team is testing will never actually launch.
90% of AI pilots never leave the wheel.